How To Create an Effective Company Culture

happy team positive company culture

Having a positive company culture is just as important as having goals and strategies for the running of your business. Employees and team members who are happy and fulfilled within their roles are more likely to produce better quality work; employees who don’t feel valued can let that quality slip, and ruin the reputation of […]

Building a Business: Why is Social Media so Important?

social media icons supporting businesses

In a more technologically advanced age, businesses need a successful and effective online presence. This spans from their website to their social media activity. Without it, it can be hard to get your business off the ground. Potential customers like to search the web for evidence of your success; social media is the perfect way […]

Be My Social’s Partnership with TEDxDoncaster

tedxdoncaster business cards

A few months ago, our digital marketing brand “Be My Social” joined forces with the Doncaster branch of TEDx to design their new website and operate their social media. Now, their bespoke site is ready to launch, with Be My Social taking pride of place as their top sponsor. How Humana Helped TEDxDoncaster came to […]

Third-Party Cookies Crumble; How Does This Affect Marketers

What will happen once third-party cookies collapse?

As of 2022, all Chromium based network browsers will prohibit the use of third-party cookies. These changes are set to take an adverse effect on traditional marketing strategies as we know them, and could even rupture the effectiveness of monetisation methods or worse, render them unresponsive. What Are Third-Party Cookies? Third-party cookies collect information from […]

How to Choose a Marketing Agency

How to Choose a Marketing Agency

All roads lead to Rome, and at some point, every serious business owner has considered brushing shoulders with a marketing agency. In truth, there are countless structures to keep on top of as a business owner. The complexity of the marketplace, monitoring customer habits and behaviours and beginning to scratch the surface of modern-day platforms, […]

Is it too late to join Social Media Marketing?

computer screen pie charts online marketing

With YouTube, Facebook, Twitter and Instagram driving search engines through the roof with traffic every day, there have never been more opportunities to market your brand online. Waiting to introduce social media and online marketing into your business plan will only hold you back. Now is the time to make a start. Strategising your web […]

Building a Business; Social Media

Online marketing tablet image

Whether you’re a small, local business or a well-funded brand, everyone needs a good social media presence. It shows audiences that you’re established, professional and active, which is good if they have any questions and want to reach you directly. It can be tricky to fully engage your audience, but luckily, there are steps you […]

Supporting Your Employees’ Career Progression

Computer and book with notes

When it comes to ensuring your employee’s satisfaction and happiness within a company, one thing you might need to consider is their career progression. Most employees, particularly younger ones, like to know that their hard work is paying off, and they have the necessary skills and knowledge needed to advance their career. To make sure […]

How to Conduct The Perfect Onboarding Process

Shaking hands

To grow and survive in an ever-changing and competitive atmosphere, most businesses need to successfully onboard clients or investors. This not only increases revenue but establishes them as a professional and functioning organisation. When onboarding clients, it’s important that you keep them engaged and interested, and there are certain steps you can follow to solidify […]

How To Successfully Manage Multiple Brands

Close up Typing on a laptop brand management

Expanding a business and creating multiple marketing strategies can be difficult to keep on top of. Building a brand identity for a single product or service can be difficult enough, but once you identify a target audience and potential customers for a separate business, it seems like too good an opportunity to pass up. Effective […]