SEO is important for your business. Here is why
SEO is a term that is used everywhere with marketing agencies but barely anyone knows what it means. So what is SEO, what are some big-name companies that use SEO and how do you implement it to boost your business? SEO: The Absolute Meaning Search engine optimization (SEO) is a process used by professionals around […]
Best Social Media Platforms for Online Marketing
Whether you own a business or are employed by one, the one thing you will notice is how important sharing content is for getting your brand out in the real world. This is to get recognition not just by people locally but people worldwide. Companies use Social Media platforms such as TikTok and Instagram to […]
The Importance of Social Marketing for a Small Business
Use Social Media to Get Your Business Rolling As days go by, the social media industry is rapidly inflating. Every year we see new platforms, new fame, and what seems to be an infinitely increasing amount of content on the platforms. Another important thing to keep in mind is that social media is constantly changing. […]
Your Business Needs a Functioning Website; Here’s Why
The reason we dress nice and have haircuts, wear make-up and polish our shoes is that we want to look presentable; we want to appeal to people and leave a positive impression. The same theory applies to websites. If you want to purchase a new pair of trainers and stumble across a web page that […]
Social Media Management; Are We Doing it Right?
Social media is a part of our everyday lives. Whether as a business or for leisure; we all spend a portion of our day scrolling through Facebook or Twitter. But do we perform social media management techniques to the best of our ability? Those who use social media leisurely may be inclined to switch off […]
What is Affiliate Marketing; How Does it Work?
Here at Humana, we specialise in digital marketing and the current, past and future trends that rise to prominence. Affiliate marketing programs are a popular advertising technique adopted by companies worldwide. It is particularly effective through social media, web and blog channels. By definition, affiliate marketing is a process involving an individual or affiliate marketing […]
Digital Marketing Agency Vs In-House Marketers
The requirements of your company along with the size and resources on offer will all determine whether an outsourced digital marketing agency or an in-house workforce would be the best fit for your business. In this article, we will discuss the benefits of choosing an external team over internal marketing teams. Digital Marketing Agencies are […]
Be My Social’s Partnership with TEDxDoncaster
A few months ago, our digital marketing brand “Be My Social” joined forces with the Doncaster branch of TEDx to design their new website and operate their social media. Now, their bespoke site is ready to launch, with Be My Social taking pride of place as their top sponsor. How Humana Helped TEDxDoncaster came to […]
Micro-Moments are the Future of Digital Marketing
What are Micro-Moments? By definition of the word, micro-moments is an intent-rich moment in which a person activates a device to pursue a need – to know, go, do or buy. Daily sessions online are now shaped by interactions that occur instantaneously. There are hundreds of these moments every day, like checking the time, sending […]
Third-Party Cookies Crumble; How Does This Affect Marketers
As of 2022, all Chromium based network browsers will prohibit the use of third-party cookies. These changes are set to take an adverse effect on traditional marketing strategies as we know them, and could even rupture the effectiveness of monetisation methods or worse, render them unresponsive. What Are Third-Party Cookies? Third-party cookies collect information from […]