Why Supporting Local Businesses Is Important

Supporting Local Businesses

The increase in supporting local businesses is one of the few benefits to have come from COVID-19. Many local business owners suffered greatly as a result of the temporary closure of 43% of independent businesses in 2020. With this in mind, many people do not realise the benefits of shopping locally. It is common to think local businesses are the underdogs in comparison to large supply chains – but this could not be further from the truth. Not only is it more ethical, and cost-efficient, but it also brings the community together! So let’s explore the advantages in more detail.

Reasons why you should support local businesses

Supporting Your Community

Supporting local businesses is important for a variety of reasons. For starters, when you shop at a local business, you are supporting your community. Local businesses are owned and operated by people who live in your community, and when you support them, you are helping to create jobs and stimulate the local economy. In addition to creating jobs, local businesses also help to diversify the economy and make your community unique.

More Ethical

Another reason to support local businesses is that they are often more environmentally friendly than their big-box counterparts. Local businesses often source their products locally, which reduces the carbon footprint associated with transportation and production. This is because local businesses are often more mindful of their environmental impact and thereby implement eco-friendly practices. 

Brings the Local Community Together

Additionally, shopping at local businesses can help to build a sense of community. Local businesses are often at the heart of a community and provide a gathering place for friends and neighbours. Shopping at these businesses allows you to connect with the people in your community and support the places that bring people together.

Quality of Service

Furthermore, local businesses often offer better customer service than larger corporations. Because local businesses are owned and operated by people who live in the community, they often have a personal stake in ensuring that their customers are happy. This can lead to a higher level of service and a better overall shopping experience.

How Can Humana Help You?

Humana is a local marketing company based in Yorkshire that focuses on improving human relations and connections. Our office in Doncaster actively helps and contributes to the community with marketing plans, branding, and supporting local businesses. For inquiries regarding marketing, get in touch by filling out our form! Alternatively, follow our Instagram to stay up to date.