How To Build A Career In Marketing Services

Marketing Services

Building a career in marketing services can be a rewarding and exciting journey, as it involves helping businesses promote their products or services to consumers. Marketing professionals play a crucial role in helping companies reach their target audience and achieve their goals. A reputable company may offer you a marketing position if they see your potential and you demonstrate the necessary level of dedication and openness to learning. Let’s explore ways to begin a marketing career. 

Ways To Begin A Marketing Career

If you are interested in building a career in marketing services, here are some steps you can take to get started:

Earn a degree in marketing or a related field

Marketing is a competitive field, and many employers prefer candidates with a formal education in marketing or a related field. A bachelor’s degree in marketing or a related field such as business, communications, or advertising can give you the knowledge and skills you need to succeed in the industry.

Gain experience through internships or entry-level positions

Many marketing positions require some form of experience, and internships or entry-level positions can provide valuable experience and help you build your resume. Look for internships or entry-level positions in marketing agencies, advertising firms, or in-house marketing departments.

Develop your skills

Marketing is a constantly evolving field, and it’s important to stay up-to-date with the latest trends and techniques. Consider taking courses or earning certifications in areas such as digital marketing, content marketing, or social media marketing to stay competitive and increase your value as a marketing professional.

Network and build relationships

Building relationships and networking with other professionals in the marketing industry can help you learn about job opportunities, get advice, and gain valuable insights into the industry. Consider joining professional organizations or attending industry events to meet and connect with other marketing professionals.

Specialise in a specific area of marketing

Marketing is a broad field, and there are many different areas you can specialize in, such as content marketing, social media marketing, or email marketing. Specializing in a specific area of marketing can make you more valuable to employers and can help you stand out in a competitive job market.


Building a career in marketing services takes time, dedication, and a willingness to learn and adapt. By earning a degree, gaining experience, developing your skills, networking, and specializing in a specific area of marketing, you can set yourself up for a rewarding and successful career in this exciting field.

How Can Humana Help You?

Humana is a local marketing company based in Doncaster, South Yorkshire, that focuses on improving human relations and connections. Our team actively helps and contributes to the community with marketing services, branding, and supporting local businesses. For inquiries regarding marketing, get in touch by filling out our form. Alternatively, follow our Instagram to stay up to date and see our latest news on company culture, local businesses, and more!